18th April, 2012

In lesson we started sourcing images that we wanted to use in our digital editing project, from various websites, saved them, and placed the appropriate information in an assets table.

I sourced 3 images; two from a 'royalty free website', and another of a normal website. 

I had a problem with the image I found on a website; it was exactly what I wanted but it didn't have any copyright implications within the site and no information on how I could contact the creator. I decided that in my assets table I would state that if I was to go into production, I would need to find away to contact the creator. 

Copyright:

“Copyright” allows the creator of work/image/video/piece of text, to make sure it is kept as their own, and to ensure that no one else can claim they created it, and take the credit. Not only work can be copyright, but also trademarks. These could be things such as slogans and titles. If another company was to take the saying “I’m Lovin’ It” for example, you would instantly recognize its owner; McDonalds and they could take legal action upon the people using this slogan, to fight for their own work. Copyright is important because it stops people taking advantage of others, for example, without the copyright law; other people could reproduce work and claim it was their own – this person could be praised, even though the work wasn’t theirs. Ultimately, copyright can be classed as ‘stealing’. Also, if you were the one producing work that was of a very high standard and quality, and someone else published this work nationally as their own, they would get the rewards, and your work would have gone to waste.